TY  - BOOK
AU  - Johnson, Gerry; Scholes, Kevan; Whittington, Richard
AU  - Johnson,Gerry; Scholes,Kevan; Whittington,Richard
TI  - Exploring corporate strategy
T2  - FT Prentice Hall
SN  - 9780273711919
PY  - 2008///
CY  - Harlow
PB  - Pearson Education Limited
KW  - Strategie
KW  - Corporate Strategy
KW  - Unternehmenserfolg
ER  -