Kotler, Philip <br/><br/>
Principles of marketing 
Philip Kotler ; Gary Armstrong 
 - 16. ed., global ed. 
 - Harlow [u.a.]  Pearson  2016 
 - 731 S., Ill., graph. Darst. 
 - Always learning .
<br/><br/><label>ISBN: </label>9781292092485  89,95 EUR