Murphy, Dallas <br/><br/>
The fast forward MBA in marketing :  quick tips; speedy solutions; cutting-edge ideas 
Dallas Murphy 
 - New York; Chichester; Weinheim; Brisbane; Singapore; Toronto  John Wiley & Sons, Inc.  1997 
 - 278 S. 
 - The portable MBA .
<br/><br/><label>ISBN: </label>0471166162 
<br/><br/><label>Subjects--Index Terms: </label>marketing