Normale Ansicht MARC ISBD

Stern, Carl W.; Deimler, Michael S.

The Boston consulting group on strategy : Classic concepts and new perspectives Carl W.; Deimler, Michael S. Stern - Hoboken, New Jersey John Wiley & Sons, Inc. 2006 - 413 S.

ISBN: 9780471757221 26,22 €

Subjects--Index Terms: Strategiekonzepte Cash Cow Corporate Strategy Business Strategie