Mooi, Erik
Market research : the process, data, and methods using stata Erik Mooi, Marko Sarstedt, Irma Mooi-Reci - Singapore Springer Verlag 2018 - xx, 416 Seiten, Illustrationen - Springer texts in business and economics .
9789811052170 90,94 EUR
market research process descriptive statistics ANOVA regression analysis Regressionsanalyse factor analysis cluster analysis Validität Reliabilität Primärdaten Hypothesen F-test Varianztest Stata Clean Data
Market research : the process, data, and methods using stata Erik Mooi, Marko Sarstedt, Irma Mooi-Reci - Singapore Springer Verlag 2018 - xx, 416 Seiten, Illustrationen - Springer texts in business and economics .
9789811052170 90,94 EUR
market research process descriptive statistics ANOVA regression analysis Regressionsanalyse factor analysis cluster analysis Validität Reliabilität Primärdaten Hypothesen